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History
Beauty Without Cruelty—India
started in Pune on
12 September
1974
as a branch of the organisation |
Slaughtered
and skinned whale being taken to the processing
factory at Durban harbour, South Africa |
Killing
Fur Seals in South Africa |
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founded in the UK by
The Rt. Hon'ble Muriel, Lady Dowding. Lady Dowding, learning of the appalling cruelty
perpetrated upon animals in the luxury and vanity
trades such as fur, leather, and cosmetics, decided to
start a movement to publicise
the cruelty hidden by the |
| beauty
industry and
to simultaneously make available |
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people alternatives to such products. Thus was born the
organisation with the unique name Beauty
Without Cruelty.
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Snake
being skinned after being killed by bashing its
head between rocks. It is then slit open with
rusted blades. Snakeskin is used for fancy watch
straps |
| If
the horrors of seal-killing and whale-killing on
foreign lands—the motivators for the founding of
BWC—seemed
far away there
were equal horrors at home, providing endless
spectacles of cruelty in this land of
non-violence... |
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list of such practices that happen out of our
sight but very much for our sake is
endless. BWC—India
kept up its vigil and tried to do all it could
to publicise and counter these |
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Hair
being plucked from a live, fully conscious pig |
| practices. With BWC's
footage, people could no longer claim as before
that they did not know! |
The
other thing—besides
making people aware—that BWC
did
to wean people away from articles produced
cruelly alternatives which
they could use that did not involve any cruelty.
People could now seek beauty, but without
cruelty. |
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Beauty
Without Cruelty believes that... |
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... Non-violence begins at
breakfast.
Killing or raising animals for food—the single greatest cause of animal death and
suffering—must stop.
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...Use of animals for research, experimentation, and testing must be abolished.
Scientific knowledge and progress can and must be achieved without suffering and sacrifice of animal life. |
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...Man has no right, whatever be the end, to
breed creatures for commercial exploitation.
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...Circuses should be without animal acts:
no creature performs these acts without the motivation
punishments of fear, hunger, and torture.
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... Wild animals belong to the wild
and that's where they should get to live, totally unhindered by man. Zoos are jails for the animals and are the
wrong medium for education, conservation, or research.
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... There is no such thing as a
such thing as a 'by-product' of cruelty:
all are direct, contributive products that subsidize the cruelty.
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